VECHAIN
How Sunny Lu Built a Multibillion Blockchain | VeChain
Overview
In this inspiring message, Sunny Lu, Co-Founder & CEO of VeChain, shares his reflections on 10 years of leading the ecosystem and introduces the VeBetter VeFounder Program.
Sunny dives deep into the real challenges and rewards of being a founder—from funding and strategy to people and resilience—and why the journey, though tough, is one of the most rewarding paths anyone can take.
Whether you’re an aspiring entrepreneur, a developer ready to take the next step, or a visionary looking to leave a legacy, this message is for you.

Production Company: BLACK3

Executive Producer: Renata Meirelles
Creative & Direction
Creative Direction: Renata Meirelles
Scene Direction: Renata Meirelles
Cinematography & Image Capture
DoP: Renata Meirelles & Mateus Martins
Camera A: Mateus Martins
Camera B: Melchi Castro
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